Walled garden platform advertisers may not know where their ads were served or who they targeted, and have no log...
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Late last week, a federal jury in Delaware found in favor of HyphaMetrics, a measurement startup Nielsen was suing for...
Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising...
There’s a classic problem in the ad tech and mar tech ecosystem. Although there are tens of thousands of vendors...
Long before the AI hype kicked off in earnest, Eric Schwartz was already working with machine learning tools to develop...
“Brands won't just compete on campaigns, they'll compete on algorithms in the future.” Adweek Feed
Virtual product placement startup Rembrand has raised $ 23 million in Series A funding to broaden its generative AI-powered capabilities...
The maxim that "all press is good press" was put to the test this week at Indian beauty startup YesMadam,...
Some of New Zealand’s top advertising executives have joined forces to launch a new out-of-home tech company. The company, Youdooh,...
The ad industry is all-in on generative AI, a buzzword that makes data clean rooms or blockchain look quaint. But...