2021 saw a significant shift in sustainability efforts-new policies were put in place, pledges to decrease carbon footprint, sustainability task...
Strategies
This article is sponsored by Criteo. The “Cookie-pocalypse” or the “Identity Revolution.” Whatever you call it, digital advertising is undergoing...
As President of Microsoft US, Kate Johnson's day-to-day is focused on driving commercial transformation within Microsoft's largest sales subsidiary. But...
Zavy’s latest research shows how corporate social responsibility can help a cause – and your brand. Zavy has launched a...
This article is sponsored by Xandr. To an outsider, advertising can often be perceived as glorified and theatrical. While at...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. ...
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written...
This article is sponsored by Criteo. As brands have reevaluated how they communicate in unprecedented times, agencies have spent the...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
It never ends. COVID-19 outbreaks and lockdowns of varying degrees in states such as Texas, Florida, Arizona and California mean...