Adweek's upfront week postmortem chats continue to roll on. Thus far, we've spoken with NBCUniversal's Mark Marshall, Fox's Marianne Gambelli,...
Talks
Longtime NBCUniversal ad sales chief Linda Yaccarino is in talks to depart her company and succeed Elon Musk as Twitter's...
The International Swimming Federation (F?d?ration Internationale De Natation, or FINA), the body for water sports whose mission is to help...
In 1973, Timberland – then called Abington Shoe Company – debuted its waterproof yellow boots. In 2023, the outdoor apparel...
A podcast interview withNikhil LaiSenior Analyst, Performance MarketingForresterForrester senior analyst of performance marketing Nikhil Lai will be speaking at AdExchanger’s...
The Brandtech Group, formerly You & Mr Jones, is in negotiations to acquire digital marketing company Jellyfish. Top line Launched...
Despite uncertain economic conditions globally, Publicis Groupe has forecast a stronger financial year than predicted with potential organic growth of...
Less than a month after upfront week began, networks can already see the upfront market finish line. That includes NBCUniversal,...
Retail media, which has been even more siloed from data-driven advertising than other old-school channels like radio or out-of-home, is...
MediaWorks has successfully launched its new, refreshing style of news and talk radio, Today FM, with a nationwide marketing campaign...