Thursday Night Football has a new star in Amazon's ad tech. Ahead of the company kicking off its second season...
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Snowflake is “becoming infrastructure for businesses developing data-driven marketing applications,” CMO Denise Persson told AdExchanger. The post Snowflake Touts Its...
To enable startups to seamlessly integrate with DSPs, ad servers, ad exchanges, measurement platforms and SSPs, a centralized ecosystem and...
Publishers are facing enough headwinds to make their heads spin. These challenges mean opportunity for publisher tech companies like Freestar,...
Communications API provider Twilio’s product road map is a direct reflection of the growing role AI is playing in digital...
Even companies that make good-faith efforts to comply with data protection laws can unwittingly end up with front-row seats to...
Less than two weeks after finally ramping up its adoption of SKAdNetwork 4, Meta is rolling back to version 3...
Buying AI ad tech startup Scibids is a logical move for DoubleVerify as it continues to move beyond measurement into...
Organic revenue growth for IPG sank 1.7% YOY, with a 2.5% drop in the US. The holding company said a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pour One Out For Pub Tech During the...