The 2018 Summer Of Data

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Terence Kawaja, founder and CEO at LUMA Partners. There was great uncertainty in the two years leading up to the EU’s General Data Protection Regulation (GDPR). During this time, onlyContinue reading »

The post The 2018 Summer Of Data appeared first on AdExchanger.

Read more

Podcast: Terry Kawaja’s World View

AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium. This week’s podcast guest, LUMA Partners CEO Terry Kawaja, will deliver a presentation on digital media investment trends at AdExchanger’s upcoming Programmatic IO New York conference, taking place October 15-16. You knew we’d have Terry Kawaja onContinue reading »

The post Podcast: Terry Kawaja's World View appeared first on AdExchanger.

Read more

M&A 2016: Buyers Cross Boundaries As Ad Tech Grows Up (A Little)

AdExchanger |

Despite predictions that winter is coming to ad tech, deal activity for the ad tech, mar tech and digital media sectors was tentatively healthy in 2016, according to reports released this week by investment banks LUMA Partners, JEGI and Petsky Prunier. Deal activity rose to the $100-to-$200 billion range. JEGI reported deal activity at roughlyContinue reading »

The post M&A 2016: Buyers Cross Boundaries As Ad Tech Grows Up (A Little) appeared first on AdExchanger.

Read more