Streaming services are increasing both their subscription prices and ad loads. Plus: Meta just broke the record for the biggest...
Than
Supply-path optimization conjures an image of SSPs and DSPs dueling it out to each render the other obsolete. But it’s...
On Wednesday, Google shared details on its evolving criteria for blocking advertisers and publishers for ad fraud or misinformation. It...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rage Against The Machines Last week, Meta quietly...
When ENGINE Media Exchange and its parent company, Big Village, filed for bankruptcy last week, it came as a shock...
Businesses should be asking themselves whether their data usage is fair beyond simply getting an opt-in, said Arielle Garcia, chief...
As marketing tactics continue to evolve across search and social, marketers are always on the lookout for new ways to...
No matter how many hours I spend on TikTok and Instagram, or how young I feel compared to my peers,...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: Easier Said Than Done appeared first on...
Josh Taylor-Dadds, Strategy Director at Special NZ, shares his thoughts on lessons learnt from the FIFA World Cup Qatar 2022...