Shelby Nichols was doing CTV before it was cool. And while CTV buying is a more complicated process than ever,...
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It has become clear recently that some sellers in the RTB ecosystem are engaging in abnormal practices regarding how IDs...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thanks And Sorry Google is notifying accounts regarding...
Rural insurer FMG wants Kiwis to know it will always be with them, even throughout the ups and downs of...
Integral Ad Science had a decent Q1 – especially in comparison to its direct competitor, DoubleVerify. Total revenue for IAS, which...
The past year has seen increased exposure, dialogue and scrutiny over made-for-advertising (MFA) sites. Most recently, Adalytics exposed Forbes’ MFA...
Third-party cookies are out, first-party data is in, and CDPs are racing to make first-party data work harder, better, faster,...
“Privacy by design” sounds nice, but many organizations still only consult legal as an afterthought, once they’re nearly done designing...
Digital media and marketing M&A is suffering from a prolonged case of anemia. The cause? Uncertainty in the market. It’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rage Against The ML Google and Meta are...