"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
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Twitter is letting bots be bots, as long as they're good bots. The social network is giving automated accounts a...
A new brand called Smarty Plants will take you down a time-sucking rabbit hole of vintage commercials, '80s pop culture,...
This time last year, Facebook CPMs were a bargain. Well, they’re back to where they were and then some. The...
A brand in space actually isn't a new idea. Pizza Hut delivered a 6-inch pizza (topped with salami) to the...
Have you ever been to a drive-thru and not reached into the bag for a few hot fries before you've...
Gaming might have an audience of all ages, but if a brand is just going to slap an ad into...
Consent management platform (CMP) vendors are largely overpromising what their solutions can do out of the box, earning them an...