U.S. advertising spending is growing faster than analysts thought it would back in December, according to a forecast released by...
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On Friday, skincare brand Cetaphil dropped a regional Super Bowl ad about a real father and daughter bonding over football...
As you would expect from any event hosted in Paris, the 2024 Olympic and Paralympic Games are set to be...
As you might expect of a marketing executive with a distinguished reputation, Jonathan Mildenhall landed his new gig as CMO...
With macroeconomic conditions affecting advertising and Hollywood strikes affecting content, 2023 was a year of lessons for the TV and...
Influencers and creators are not new additions to the marketing mix, yet brands leaders are still figuring out how best...
Kentucky is world famous for its bourbon distilleries, rolling hills and horse farms. But there's a lesser-known paranormal current running...
The number of young people using TikTok as a search tool – almost 40% – created a perfect opportunity for...
Ulta Beauty has established itself as America's premier beauty destination, offering customers an unparalleled selection of over 25,000 products from...
Once you level up, be it in relationships, career, the gym or otherwise, it's near impossible to go back to...