Things

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Voltswagen Confuses Everyone; Why NFTs Are the Future: Tuesday’s First Things First

March 31, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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Old Spice Smackdown!; Black Widow’s Big Moment: Wednesday’s First Things First

March 24, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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Snoop Thinks Pink; Should Jeep Rebrand the Cherokee?: Friday’s First Things First

March 19, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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(Actually) Swedish (Fake) Meatballs; The Day Procrastination Ends: Friday’s First Things First

March 12, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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Welcome to the Club(house); Big Pharma’s Redemption: Thursday’s First Things First

February 26, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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The 7 Things You Need To Know From Magnite’s Earnings

February 25, 2021 Programmatic

Magnite’s revenue grew 69% YoY to $ 82 million in Q4 2020. Not including its merger with Telaria, revenue grew...

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At Proto, a Consultancy Started by Former R/GA Leaders, ‘We Are Creating New Things’

February 13, 2021 Programmatic

In September, a slew of R/GA leaders--six, to be exact--left the agency to form an unnamed innovation consultancy. Roughly 100...

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Jeep’s Middle Gets a Boot; Inside the Washington Football Team’s Rebrand: Thursday’s First Things First

February 11, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...

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3 Things Performance and DTC Brands Should Know Before Investing In TV Streaming

February 11, 2021 Programmatic

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written...

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4 Norwegian Clapbacks for Will Ferrell; Super Bowl Wins and Losses: Tuesday’s First Things First

February 9, 2021 Programmatic

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...