Yahoo may have earned itself a stay of execution with The Trade Desk. Plus, TV buyers are clinging to Nielsen...
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The Trade Desk has closed the spigot on a deluge of video inventory it says is mislabeled by Yahoo as...
Covering retail media entails a great deal of déjà vu. For instance, The Trade Desk announced today an integration with...
The Trade Desk alerted buyers earlier this week of plans to no longer monetize Yahoo's video after it alleged the...
E.W. Scripps becomes the first CTV publisher to adopt OpenPass, The Trade Desk's single sign-on product for user authentication. The...
The Trade Desk’s decision to release a list of the top 100 publishers on the open web has been the...
Unsurprisingly, The Trade Desk got its wish when it welcomed a little debate after releasing a list of top premium...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tricks Of The Trade Desk Anxiety has been...
The Trade Desk delivered another smash earnings report. What’s new? The company’s total revenue in Q1 was $ 491 million,...
The streaming platform and operating system Roku announced three blockbuster partnerships at its NewFronts presentation at The Glasshouse in New...