To promote its Guess Eyewear collection, eyewear group Marcolin recently worked with AR company Aryel, digital marketing agency Intarget and...
TryOn
Warner Music Experience created a Snapchat augmented reality try-on lens for Grammy Award-winning virtual band Gorillaz. Snapchatters can access the...
As virtual try-on continues to redefine how makeup brands are reaching consumers, MAC Cosmetics is rolling out a new augmented...
Sally Hansen is rolling out a new way for shoppers to pick the perfect color of nail polish. The cosmetics...
Gap is acquiring a startup that makes it easier for customers to virtually try on clothes as part of the...
While most people would rather try on makeup before buying, inviting customers to touch the same product samples and rub...