Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Big Discovery Fresh off the news that it will...
Twitch
Twitch has become a go-to spot for CPG product launches, as brands embrace the platform as a way to reach...
Streaming platform Twitch teamed up with beverage, candy and food giant Mondel?z International on a limited-edition custom mix of Sour...
Wendy's has always taken an unconventional approach to social marketing, and its path to success on streaming platform Twitch followed...
Publications like Scary Mommy, Fatherly and The Dad speak to the joys and insecurities of being a parent. These brands...
People can now take a taxi tour through Singapore without leaving the couch. The Singapore Tourism Board teamed up with...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. After this exclusive first...
Halo Infinite, the newest title from the long-running franchise, had been ordained as a return to relevance for the pioneering...
While most media companies struggled through 2020, gaming was one sector that experienced a breakthrough. For marketers, the gaming channel...
Streaming platform Twitch began beta-testing a new interactive ad offering this week, multiplayer ads. All viewers of a livestream will...