Streaming platform Twitch began beta-testing a new interactive ad offering this week, multiplayer ads. All viewers of a livestream will...
Twitch
Amazon reported a record Q3 that was driven in part by a 51% increase in advertising revenue and buoyed by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Hate Twitch and Reddit have joined Twitter and...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ahead Of The Game Facebook was the designated beneficiary...
Video games have proven their marketing mettle during the coronavirus crisis, with people stuck at home and live sports and...
Twitch streamers will sling products during two 12-hour streams on July 15 and July 16 to drive Amazon Prime Day...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The B2B CDP? Dun & Bradstreet has agreed to...
At any given moment, 1 million people are watching Twitch, tuning in to the half a million people who stream...
A Nielsen survey released Thursday suggests esports watchers are a prime target for advertisers, but old strategies won’t work on...
If Amazon-owned Twitch reaches its goal this year of – according to Bloomberg – doubling its ad sales revenue to...