Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. I See You … Tube DoubleVerify has gained...
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Best Buy's sales have ballooned in the past year as people spend more on technology and consumer electronics. Now, the...
Future PLC wrapped up a strong year for its advertising business that was fueled largely by the growth of its...
With its latest business unit, Impact, The Economist is stating its ambitions to work with companies like non-governmental organizations and...
Megaphone, the podcast analytics and production platform acquired by Spotify last November, rolled out the Megaphone Audience Insights Dashboard for...
Marketing veteran Linda Arrington is returning to her commercial banking roots, beginning her second stint at JPMorgan Chase as CMO...
PepsiCo is preparing the international rollout of an in-house media optimization tool called ROI Engine, an initiative that has helped...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tried And True Disney has unloaded its video ad tech unit...
The Walt Disney Company has sold video ad-tech firm TrueX, which it acquired as part of its $ 71.3 billion...
Thanks in part to a long deal with The Simpsons, everybody knows the old Butterfinger tagline, "Nobody better lay a...