When advertisers see their ad verification partners blocking lots of impressions, they often think, “Okay, good – that’s proof the technology...
verification
The Out of Home Media Association Aotearoa, along with representatives from the media agency market, has developed a verification standard...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Labels Amazon is dropping a large portion...
The alleged independent third-party ad verification on YouTube and across its network does not actually meet the standards any rational...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Verified Love Triangle When Netflix jumped into...
Ad measurement companies are withstanding the macroeconomic headwinds. Slowing ad spend is causing ad tech companies and publishers to tighten...
When it comes to privacy compliance, who you work with matters. Verification startup Neutronian just released a new score for...
Twitter will reportedly hold off on its plan to offer verification checkmarks as part of its retooled, $ 7.99-per-month Twitter...
MELBOURNE, Friday: GroupM’s New Zealand agencies and their clients will be able to monitor and verify digital and static out-of-home...
New Zealand agencies and their clients under GroupM will soon be able to monitor and verify digital and static Out...