ThinkTV has commissioned a new video series, ‘Perspectives 2024’, which takes a deep dive into the world of TV and...
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Twitter's subscription offering, Twitter Blue, added a "View in Reader Mode" button to threads being viewed by users. The social...
WhatsApp introduced a new View Once feature that, precisely as its name suggests, enables viewers to set photos or videos...
Increasing pressure for businesses to adapt as consumer preferences evolve has brought an unparalleled acceleration of customer experience. From omnichannel...
ThinkTV has commissioned a new video series, ‘Perspectives 2024’, which takes a deep dive into the world of TV and...
Amazon’s advertising business has exploded in the past five years. Its DSP footprint now rivals Google and it has the...
TikTok users with business accounts can view analytics related to their content and profiles within the TikTok mobile application. For...
The already complicated task of video measurement became even more complex as the pandemic escalated how and where audiences watch,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Violation Rate To demonstrate that it can be effective...
When it comes to representation, people of Middle Eastern and North African (MENA) descent have long faced a particular barrier:...