Vizio became the latest connected TV company to close its 2022 upfronts negotiations, securing more than $ 100 million in...
Vizio
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tunnel Vizio-n Vizio will remove many DSPs from its...
Vizio went public Thursday after filing an S-1 with the Securities and Exchange Commission earlier this month. The television manufacturing...
Major players in connected TV, including Amazon and Vizio, are solidifying their positions as go-to ad platforms as the streaming...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Nielsen Gets The Nod Vizio is tapping Nielsen to...
Smart TV manufacturer Vizio is reorganizing to bring more television data into its advertising and content business. Inscape, Vizio’s data...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Data Do It Or Data Don’t? Smart TV manufacturer Vizio is...
As streaming TV takes off, Vizio Ads is scaling up its offering to include video retargeting. Advertisers on Vizio TV’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Browser Bowsers Browsers remain vulnerable to ad fraud and...
If you own a smart TV, chances are its integrated automated content recognition (ACR) technology tracks everything you watch.What started...