With apologies to the legendary David Ogilvy, advertising today is no longer simply “the business of words.” Though one might...
Words
AUCKLAND, Today: The Comms Council advises that entries are now open for the 2023 Pressie Awards, celebrating excellence in PR,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Europe? More Like ‘You’re Out’ European data privacy laws...
With the 2022 FIFA World Cup approaching, excitement is certainly building both on and off the field. However, there is...
AUCKLAND, Thursday: Auckland Central MP Chlöe Swarbrick recently met with Mayor Wayne Brown – a meeting that caught the attention...
Twitter allows users to mute words and hashtags in order to stop seeing tweets containing those words and hashtags in...
Incrementality startup Incrmntal announced the close of its $ 4.1 million seed round on Monday, bringing its total funding to...
For many LGBTQ+ people, coming out is a lifelong process that occurs over every sector of their lives. Yet, saying...
AUCKLAND, Today: A war of words has erupted on Linkedin after Clemenger Group declared $ 13.7m profit – but announced...
We journalists certainly know the power of a few words--and specifically how much a story can be changed by moving...