Video delivered over the internet to a smart television or connected TV could have a brand safety problem.We’re talking specifically...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Onboarder Offloaded? Acxiom is shopping LiveRamp, a linchpin of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. GDPR Cops Aren’t Ready Even the regulators charged with...
Ariana Grande might have belted out a few songs at YouTube’s Brandcast on Thursday, but not even she could drown...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. TV Dinner A raft of new YouTube ad products...
Vevo uses YouTube for a large chunk of its distribution and viewership. A joint venture between Sony Music Entertainment, Universal...
TBS and TNT try to be “brands that live outside of television,” said Karina Kogan, SVP of digital media and...
YouTube will no longer support third-party ad serving on reserved buys in Europe beginning May 21, and it will assess...
YouTube on Monday released a CPM-based pricing model for its skippable video format called TrueView for reach. Read the blog...
When Facebook, Twitter and Google executives were summoned late last year to testify before Congress on political interference and advertising...