The IAB Tech Lab publicly unveiled a technical spec on Friday so that publishers and their partners can handle data deletion requests under the California Consumer Privacy Act (CCPA). Documentation for the spec, which is part of an overall framework for CCPA compliance, was committed to GitHub last week. Under CCPA, companies and third-party partners… Continue reading »
The post IAB Tech Lab Intros New Spec To Handle CCPA Data Deletion Requests appeared first on AdExchanger.
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