Holding companies are being bludgeoned by the pandemic, and IPG is no exception. Organic revenue decreased 9.9% in the quarter to $ 1.85 billion as clients cut back spend in response to the COVID-19 pandemic, the company said during its Q2 earnings call Wednesday. IPG suffered declines in every major region, including the United States (-8%),… Continue reading »
The post IPG’s Q2 Was Rough, But Its Work With Healthcare Brands Helped appeared first on AdExchanger.
More Stories
Fintech’s On-Ramp To Retail Media; Does YouTube Count As CTV, Digital Or Both?
Publicis Groupe Asia Pacific announces four promotions
Inside Heineken’s 22-Year Partnership With Coachella, ‘Gen Z’s Super Bowl’