Big tech CEOs – collect ’em all. Mark Zuckerberg, Sundar Pichai, Tim Cook and Jeff Bezos (making his first appearance before...
Month: July 2020
Gaming apps are getting better at beating install fraud. Just 3.8% of paid installs are fraudulent among gaming apps, according...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Nixby Samsung is negotiating a deal with Alphabet that...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
Holding companies are being bludgeoned by the pandemic, and IPG is no exception. Organic revenue decreased 9.9% in the quarter...
The COVID-19 crisis has sent Criteo spinning with a mix of headwinds and tailwinds. Criteo earned $ 438 million in...
After experiencing a slowdown in Q1, ad spend began to rebound at Spotify in June as some markets exited pandemic...
Ad management firm Freestar said Tuesday it has acquired Chocolate’s app mediation platform so it can serve more mobile app...
Users flocked to apps during the first few months of lockdown. Paid acquisition was a bargain thanks to lower ad...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Re-Unified The Trade Desk is updating its Unified ID...