December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

3 Ways Apple Is Throwing Its Weight Around The Ad Industry

Apple has a tendency to ask for forgiveness, not permission. Scratch that. Apple doesn’t apologize. Known for unilateral decision making that can throw entire industry sectors into a tailspin (just ask the mobile ad ecosystem), many of Apple’s recent moves fit a pattern of behavior. Developers have long considered Apple’s App Store policies inscrutable andContinue reading »

The post 3 Ways Apple Is Throwing Its Weight Around The Ad Industry appeared first on AdExchanger.


AdExchanger