An embedded tweet or Instagram post is often the first place a reader’s eye lands on the screen when reading an article. Mobile ad exchange Kargo said Wednesday it will acquire Rhombus, an ad tech company focused specifically on targeting social embeds within articles, for that very reason. Terms of the deal were not disclosed.… Continue reading »
The post Kargo Acquires Rhombus, Gaining Unique Social Embed Ad Unit appeared first on AdExchanger.
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