December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google’s Quiet Preparations For Apple’s IDFA Change Offers Hints On The Future Of Its Own Mobile Ad ID

Like all companies invested in the mobile ecosystem, Google is getting ready for iOS 14. But the company is playing its cards close to the vest. As opposed to Facebook, which yodeled from the rooftops about the negative impact Apple’s IDFA changes will have on publisher monetization through Audience Network, Google quietly updated its AdMobContinue reading »

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