November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Disney Plus Will Be Top Dog By 2024; Kraft-Heinz To Make $2B In Cuts – But Not To Marketing

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Streaming Down The Rapids In the streaming wars, the mouse will be crowned king. EMarketer anticipates Disney Plus will grab 72.4 million users this year, a full 32.1% of OTT viewers in the United States. By contrast, “only” 18.8 million people have taken a bite ofContinue reading »

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