As Americans head to the polls, advertisers and publishers need to remain agile with their paid media strategies. There’s a lot we can’t know about what comes next. “As we’ve seen throughout several points this year, it’s all about staying flexible, making sure messaging is relevant and appropriate – but not going dark,” said Ken Blom,… Continue reading »
The post What Will Happen To Paid Media After The Election? appeared first on AdExchanger.
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