Ahead of the holiday season that’s projected to be the biggest ever, NBCUniversal and PayPal are looking to cash in. Starting this week, shoppable gift guides and other programming will begin rolling out across six NBCU brands, including Bravo, E!, NBC Sports, Syfy Wire, Telemundo and Today. On-air shoppable branded and editorial TV segments will…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected