April 19, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Pornhub’s Ad Network Has a Demand-Side Platform

It’s becoming a whole lot easier to buy ads on porn sites. TrafficJunky, which is the ad network for Pornhub, RedTube and other adult entertainment properties’ parent company, MindGeek, created its own demand-side platform (DSP). Adult websites typically attract advertisers from verticals such as webcam and online dating services. TrafficJunky was looking to reach more…
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