In a year that has seen the operating model of traditional media agencies increasingly challenged, two programmatic specialists are pairing up in the hope of outmaneuvering the sector’s largest names. This latest merger of these two independent players appears to come as a response to a long-overdue wake-up call among the smaller, less established entities….
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Brave Commerce: Centering the Consumer in the CPG Industry
Out of Home industry hits record Q1
Outback Steakhouse Will Replace Your Flakiest Friend With a Paid Actor for One Night Only