April 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Playful Ad Bids Farewell to 2020 With Copy That’s Only Readable in Your Rearview Mirror

LONDON–Given the pandemic, political and social turmoil, climate emergency and economic struggles of 2020, it’s no wonder that when the clock struck midnight on New Year’s Eve, many were willing to put the previous year well and truly behind them. British value broadband and mobile provider Plusnet created a clever outdoor campaign that plays on…
Adweek Feed