March 2, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Why Fox Sports Put a Billboard Saluting North Carolina Fans in Duke Territory

Just over 11 miles separate Chapel Hill and Durham, N.C., homes to fierce basketball rivals the University of North Carolina and Duke University, respectively. While the flames of that rivalry hardly require any further stoking, a new billboard in Durham may do just that. Fox Sports encouraged college basketball fans to vote via Twitter last…
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