April 22, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Everything Old Is New Again, and 6 Other Takeaways from ViacomCBS’ Paramount+ Event

Franchises like Marvel and Star Wars are dominating Disney+, and spin-offs of unscripted series like 90 Day Fianc? are bulking up Discovery+. So it’s no surprise that ViacomCBS’s forthcoming streaming service Paramount+–a revamp of its current CBS All Access streamer–is digging into its parent company’s content coffers to find inspiration for the platform, which will…
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