December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

To Build Or Not To Build A CDP? That’s Not The Right Question

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tasso Argyros, CEO and founder of ActionIQ. Recently, martech influencer Scott Brinker posted the results of a survey that claims 67% of respondents plan to build their own “custom” customer dataContinue reading »

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