April 21, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

IAB: Digital Ads Grew 29% In Q4 In Pandemic Rebound

Internet advertising made a huge rebound in Q4, growing 29% YoY to $ 45.6 billion, according to the 2020 IAB Internet Advertising Revenue Report. “Q4 was the best quarter we have ever seen in 20 years,” said David Cohen, president of the IAB. Overall online advertising in 2020 grew 12% YoY to $ 140 billion. “The factContinue reading »

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