April 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Humana Appoints Spark Foundry as US Media Agency of Record

Health insurance provider Humana has appointed Publicis Media agency Spark Foundry as its U.S. media agency of record, following a review. Spark Foundry will be responsible for all online and offline media buying and planning across local and national campaigns, the agency told Adweek. Spark Foundry will lead the Louisville, Kentucky-based account out of its…
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