The European Commission verified in writing on Friday that Google’s use of data to fuel its ad tech business is a focus of its ongoing antitrust investigation. And here’s the kicker: “Google’s proposals to deprecate third-party cookies are within the scope.” As Brussels-based journalist Alexander Fanta highlighted on Twitter, this could mean by extension that… Continue reading »
The post EU’s Margrethe Vestager Confirms That Google’s Planned Removal Of Third-Party Cookies Is An Antitrust Concern appeared first on AdExchanger.
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