Despite widespread DSP consolidation, some buyers still find their needs aren’t being served. So IPONWEB developed Bidcore, a customizable DSP for buyers with unusual needs or use cases, and who don’t want to optimize around CPA, click-through rate or viewability. In the past, ad tech companies would have asked IPONWEB to build them a white… Continue reading »
The post IPONWEB Is Offering Tweakable DSPs Via BidCore appeared first on AdExchanger.
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