November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

This Elaborate Escape Room in a Box Helps Hype HBO’s New Fantasy Series, The Nevers

Like its namesake character in HBO’s latest fantasy action series, there’s more to the network’s promotion for The Nevers than first meets the eye. A “gifting experience” with a tongue-twister of a title–Penance’s Curiosities + Cocktail Compendium–takes branded swag to a new level, essentially providing superfans and influencers with an escape room in an ornate…
Adweek Feed