December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AT&T Will Hold On To Xandr As It Relinquishes WarnerMedia

AT&T dropped a bombshell on Sunday when it announced it would combine the media assets of WarnerMedia with Discovery Inc. to create a new publicly traded company, unwinding the telco’s big bet on its acquisition of Time Warner in 2018. The deal, however, does not include the sale of Xandr, the ad tech division formerlyContinue reading »

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