EU Opens Google Antitrust Probe – Including YouTube’s Barring Of Third-Party DSPs

Another shoe has dropped. On Tuesday, the European Commission, which is the main executive body of the EU, opened a formal investigation into whether Google unfairly advantages its own ad tech services. The Commission, which was rumored late last week to be on the verge of launching an official probe, will focus on display advertising,… Continue reading »

The post EU Opens Google Antitrust Probe – Including YouTube’s Barring Of Third-Party DSPs appeared first on AdExchanger.

AdExchanger