“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Andrea Leigh, VP of strategy and insights at Ideoclick. rging digital ad opportunities they tried and adopted in that time. It’s not a coincidence that we are seeing a rise… Continue reading »
The post Three Trends Signaling Permanent Advertising Budget Shifts to Retailer Ad Platforms appeared first on AdExchanger.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist