After 18-months of handwringing, claims and counterclaims, plus overall confusion, Google has granted what many in ad tech have prayed for: a reprieve from phasing out third-party cookies. Google’s Chrome browser was initially slated to withdraw support for the cornerstone of behaviorally targeted advertising next year, but this week it issued a revised timeline with…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
AppLovin is Officially the New Target of Short Sellers
Is Tegna Looking to Hub Weather in Its Local Markets?
Stuff Group taps Belinda Francis to lead North Island Markets