December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Creator House The Crib Around the Corner Reaches an Audience Traditional Advertising Can’t

The Crib Around the Corner, the first Los Angeles house of black creators launched in the midst of the pandemic, in February. Still, the group, launched by influencer marketing agency Whaler, and sponsored by AT&T TV, hit the ground running, creating engaging, authentic, and highly-viewed content. At Social Media Week LA last Thursday–Adweek’s first in-person…
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