European dating company Meetic has named a group of independent agencies, led by Parisian consultancy What’s Next Partners (WNP), to handle its brand marketing, including U.K. site Match.com, which will be run by Harbour Collective. Following a competitive pitch, which, according to French publication, included incumbent Marcel, as well as Ogilvy and BETC, the roster…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs