November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Disney+ Premier Access Adds $60 Million to Black Widow’s Opening Weekend

After nearly a year of testing out its Premier Access streaming video rental model, Disney+ finally has something to celebrate. Black Widow, the highly-anticipated Marvel movie that was delayed for more than a year due to Covid-19, has brought in more than $ 60 million in global streaming video alone after premiering simultaneously in theaters and…
Adweek Feed