November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

CPG Earnings Show Data-Infused Brands Who Are Upping Their Media Spending

The pandemic upended consumer buying habits – and the brands behind these products are not going back to their old ways. Many of the world’s largest food and beverage brands reported quarterly earnings in the past two weeks, and two important themes running throughout those calls was the sharp increase in advertising spend this yearContinue reading »

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