May 14, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Your Guide To PIPL, China’s New Privacy Law

Multinational brands and ad tech companies doing business in China will have new hoops to jump through starting November 1. That’s when China’s newly passed privacy regulation, the Personal Information Protection Law (PIPL), goes into effect. The National People’s Congress, China’s top legislative body, voted to adopt the law on August 21. That doesn’t leaveContinue reading »

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