PARIS, Wednesday: DDB France, US filmmaker Traktor, and Swedish animator ILP have produced entertaining tvc to promote the latest version Ubisoft computer game Far Cry.
The launch film is running globally (including NZ) in cinemas, on TV, and digitally.
Traktor and ILP used motion capture to give this CGI film a sharp, real-life look.
Far Cry 6 is available on Xbox One, Xbox Series X|S, Playstation 4, Playstation 5, Epic Games, Ubisoft Connect et Stadia.
CREDITS
Advertiser: Ubisoft
Agency: DDB Paris
Creative Director: Alexander Kalchev
Director: Traktor
Studio: ILP (“Very Important Looking Pirates”)
Music: Composition originale Mr Viktor & DDB Paris
PR Director: Anne-Marie Gibert
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